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The Evolution of Smart Phones in the Android world

Tuesday 06 September 2011, 08:30–10:00 (Plaza Ballroom)

Jan Uddenfeldt, Sony Ericsson

The growth of the smart phone market is explosive with Android leading the way. The power of the smart phone will put it in the center of the consumer industry eco system with large impact of all kind of devices

Jan Uddenfeldt is one of the inventors of 2G wireless GSM technology, as well as mobile broadband 3G (HSPA) technology.

After more than 30 years at Ericsson, Dr Uddenfeldt assumed the role of global Chief Technology Officer at Sony Ericsson in July 2010 and is Head of the Sony Ericsson Silicon Valley site in Redwood City, California. While at Ericsson, he held various positions such as head of Research in Radio Systems, Vice President of Global R&D and in 1998, he was appointed Chief Technology Officer. In 2004, Uddenfeldt assumed the position as Senior VP and Senior Advisor, Technology, to the CEO. In addition, he was responsible for Technology Strategies and chairing Ericsson Research Board and the Ericsson Standardization Board, and responsible for Technology Alignment with leading operators worldwide.

In August 2008, Jan Uddenfeldt relocated from Sweden to Silicon Valley, while maintaining his position as Senior VP and Senior Advisor, Technology to the Group CEO. At the same time, he focused on establishing research and technology and establishing relationships with leading Internet companies in the US to leading mobile broadband ecosystem and converged internet.

Dr. Uddenfeldt was born in Stockholm and received his Ph.D. from the Royal Institute of Technology in Stockholm in 1978 and received an honorary Doctor’s degree from the University of Lund in 1996. Dr. Uddenfeldt is a member of the Board of the Royal Institute of Technology and Vice Chairman of the Board of the Swedish Royal Academy of Engineering Sciences.

Jan Uddenfeldt is a Fellow of IEEE, and a member of the Royal Academy of Engineering Sciences (IVA). He was awarded the German Edward Rhein Foundation Technology Prize for the innovation of GSM in 1997 and the Swedish KTH Prize in 2000 for GSM and 3G. In 2005, he received the Gold Medal from the Swedish Royal Academy of Engineering Sciences for his contribution to the cellular industry.

Dr. Uddenfeldt is on the Board of Trustees at the Computer History Museum in Mountain View, California and recipient of the Telecom Innovator of the Year award at TechAmerica in 2009.

Connected Vehicles: How Wireless Technology can Transform Transportation Safety

Tuesday 06 September 2011, 08:30–10:00 (Plaza Ballroom)

Shelley J. Row, P.E., PTOE Director, ITS Joint Program Office

This session will share how wireless technology is connecting vehicles with other vehicles and with infrastructure. This research, implemented in partnership between USDOT and the automotive industry, is entering a real-world test phase. Hear about the work underway and the opportunities presented by this technology.

Shelley J. Row is Director of the U.S. Department of Transportation’s Intelligent Transportation Systems (ITS) Joint Program Office (JPO), a position she has held since January 2007. As JPO Director, Ms. Row manages a $110 million annual budget to advance research and deployment of ITS, in support of the Transportation Department’s goals of reducing congestion and improving safety and productivity.

Ms. Row’s federal career began in 1987 when she joined the Federal Highway Administration (FHWA), working in its division offices in California, Arizona and North Carolina. After a stint in FHWA’s Headquarters managing ITS Early Deployment Planning and Outreach, Shelley returned to the field as Engineering Systems Manager in the Georgia Division office, where she was responsible for ITS project implementation in preparation for the 1996 Summer Olympics. Shelley’s accomplishments in Georgia won her the Secretary of Transportation’s Team Award and the Secretary’s Gold Medal.

Returning to Headquarters in late 1996, Shelley joined the ITS Joint Program Office as the ITS Travel Management Coordinator and later was selected to be team leader of the ITS Deployment Task Force. She was also selected to be the Departmental team lead for development of the policy on ITS architecture consistency, an effort for which she received another Secretary of Transportation’s Team Award. In 2000, Shelley became Director of FHWA’s Office of Transportation Operations. In that position she led programs on highway work zone operations, security and traffic incident management, the Manual on Uniform Traffic Control Devices and road weather management. In 2003 Shelley left FHWA to become Chief Technical Officer for the Institute of Transportation Engineers, the position she held for three years immediately prior to becoming Director of the ITS Joint Program Office.

Shelley has received numerous awards in government service. Among those, in addition to the Secretary of Transportation’s awards, are the FHWA’s Administrator’s team award and the Administrator’s Superior Achievement Award. Shelley holds Bachelor degrees in Civil Engineering and Architecture from Texas Tech University and an MBA in management from Virginia Tech. She is a registered professional engineer and professional transportation operations engineer.

The Wireless Evolution: From Telegraph to Smartphone to Future Wireless Species

Wednesday 07 September 2011, 09:00–10:00 (Plaza Ballroom)

Matt Grob, EVP/CTO, Qualcomm

In this session, Matt Grob will address the evolution of wireless communications in the face of explosive demand for data access, exchange and delivery. How will the new generation of cellular networks- loaded with mobile data traffic from mediums such as video-- meet finite spectrum and bandwidth availability? How will multicast, white space and LTE play into the next era of wireless? Other topics will include the evolution of femto cells to femto networks, a discussion of how wi-fi complements femto, capacity offload possibilities, and LTE considerations. Finally, Matt will offer some thoughts (and video) on future wireless species.

Matt Grob is executive vice president and chief technology officer for Qualcomm Incorporated. In this role, he is responsible for the oversight of Qualcomm's technical path, the coordination of R&D activities across the company and the development of next-generation wireless technologies. Grob also leads Corporate R&D and provides oversight to Qualcomm Corporate Engineering Services.

Matt joined Qualcomm in 1991 as an engineer. His contributions include system design, standardization and project leadership for programs including the early CDMA data services; the Globalstar satellite based mobile voice and data system and later 1x EV-DO high-speed wireless Internet access technology. Matt’s focus on cellular data services led to his assignment as co-project engineer for the HDR (High Data Rate) program starting in 1997. This new high-speed Internet access technology become standardized as 1x EV-DO, and commercialized throughout the world. Innovations and techniques from these programs also benefit UMTS evolution including HSPA. In 1998, Matt became the head of Corporate R&D’s system engineering department.

In 2006, Matt took the role of leading the Corporate R&D division. The division’s mission is to push the boundaries of wireless technology, to innovate and explore new services and technologies - focusing on longer-term and often higher-risk technologies and projects. During the past 5 years, Corporate R&D’s efforts have expanded in scale and scope. While maintaining a very strong focus on core cellular WAN technology, Corporate R&D has broadened its mission to include exciting new areas including Augmented Reality, Wireless Charging, processor and applications enhancements, peer-to-peer technologies, position location, and Wireless LAN.

Matt holds a number of patents in the area of wireless data services and technology and holds a BSEE from Bradley University, Peoria, Illinois as well as an MSEE from Stanford University.

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